The Gamefly Story

Below is the story behind the leading company in video game rentals, Gamefly. If you are interested in video game rentals or in finding out more about Gamefly and their story, then you have found the right article:


"In early 2002, Sean Spector and Jung Suh started to share their frustration with not being able to rent video games. Like many gamers, Sean and Jung bought 5-10 console games each year but wanted to play 15-20 more. They tried to rent at both the national video rental chains and local stores, but could find neither the popular new releases nor the classic games they enjoy playing from time to time. When they did manage to find a game they wanted, they realized that weekly rental was too short and late fees made it too expensive. This led them to search online, where they could not find anyone serving the video game rental market.

In mid 2002, Sean and Jung partnered with Founding CEO Toby Lenk to start GameFly, based on the following beliefs:

• Gamers want easy access to all the games, both new releases and classic library titles.
• Gamers want to play great games for a long time (and weak games for a short time) at the lowest cost possible. They also want to avoid spending their hard-earned money on bad games.
• Gamers would rather ship from and receive at their homes than make another trip to a retail store.
• Gamers value the ability to review high-quality game reviews and ratings close to the point of rental or purchase.
• Gamers want to choose from an assortment of extremely high-quality used games at significant discounts off retail prices.

Over the past five years, we've learned that our members love the service and have very high service standards. At GameFly, we are committed to continually improving our service and adding new features that enhance the value of a GameFly membership. We have a single-minded objective: to bring more value, more variety, more enjoyment and more convenience to your video gaming experience.

At this point, subscription video game rental is a very small fraction of the $10 billion spent on video games annually in the USA. As the market leader, our goal is to drive overall market growth by demonstrating the value of a membership model to consumers. To accomplish this objective, we purchase nearly every console video game released domestically. We carry over 5,500 titles, significantly more than traditional retailers who have a limited amount of shelf space. Our two-game plan is priced so that a consumer pays 38 cents per game per day. On top of that, you can try any game before you buy it, and avoid costly mistakes. Our customer support team is here to provide excellent service in order to make the experience complete. A recent survey indicated that 95% of our members would recommend GameFly to a friend!

If you are a GameFly member already, thank you. If not, we encourage you to try GameFly and, like thousands of other gamers, experience the value of our service firsthand."

Like what you have ready about Gamefly? Then try Gamefly for free now!